Fitlinxx isn’t marketing their clip-on tracker to consumers directly, but rather to employers as part of a wellness program. At CES they announced a partnership with Joseph Kvedar’s new health empowerment company Wellocracy, which will make Pebble trackers available to its members. The device syncs automatically and wirelessly, is waterproof, and displays progress toward activity goals on a light-up display.
Not to be confused with the FitLinxx device of the same name, the Pebble Watch was a KickStarter sensation — a wristworn computer that can run apps like a smartphone. In May, Pebble tapped fitness app RunKeeper as its first partner. After months of delays the company finally announced during a well-attended press conference at CES that its watch will ship on January 23rd, but RunKeeper support won’t kick in until March.