Published: Wednesday, February 8th, 2012 By Brian Dolan
A new iPad app intended for use by in-field Medicare sales agents aims to make the Medicare enrollment process more efficient by cutting down on paperwork, costs, and processing time. The app, called the iPad Mobile Field Enrollment app, was developed by DRX. The company already has plans to license the app to seven health plan carriers.
“Large Medicare plan sponsors process hundreds of thousands of paper-based enrollments annually, at a cost that can exceed $100 per application,” stated Randy Herman, CEO of DRX, in a company release.
During a pilot test field agents for Coventry Health Care’s Senior Market Sales team said the app decreased their organization’s processing time by one full day, which led to cost savings. The app reduced the time it took agents to complete applications and also reduced time to collect commissions. The firm also found that the app led to more complete and correct applications which led to faster approval for clients.
“Our agents estimated that the time savings with DRX’s iPad tool would allow them to see 20 percent more clients each week,” Milton Kleinberg, CEO of Senior Market Sales stated in a company press release. “Agents also reported that the faster application processing resulted in more timely payment of commissions, and that customers loved feeling engaged in the enrollment process. Customers were also impressed by the technology and functionality.”
Here’s what the app offers, according to DRX: “Electronic capture and submission of enrollment information directly from the iPad, eliminating the redundancies of paper submissions. Offline availability to facilitate plan comparison and enrollment when an Internet connection is unavailable at the point of sale. Immediate detection of input errors or missing information, eliminating carrier processing delays. Automatic updating of plan data. Reporting of enrollment activity, including completed enrollments and utilization metrics. Full compliance with Centers for Medicare & Medicaid Services (CMS) regulations.”
More in the DRX press release below: Continue >>
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