This week MobiHealthNews launched its latest paid research report, mObesity: How Mobile Tools Could Help Prevent Obesity Through Weight Management Apps and Connected Fitness Devices. The report focuses on the news, challenges, and missteps made by some of the highest profile companies offering connected fitness services today. In its 65 pages, mObesity includes a roundup of a couple dozen startups working in the sector; the announced investment activity surrounding connected fitness startups in the past three years; a discussion of mistakes made (and still being made) by the current crop of wellness startups; a review of some of the efficacy and effectiveness studies about connected fitness devices; and much more.
To purchase the full report head over to MobiHealthNews research here. Check out a sneak peek of the report’s intro below:
Your ever-smarter mobile phone can’t make you lose 10 pounds. No, mobile phones are not a cure for obesity, the most pressing public health issue facing the United States today. But mobile tools can help.
For many, they already have.
Big name brands, including Nike and Weight Watchers began offering mobile-enabled fitness and dieting tools years ago. Millions of people now use them. Keep reading>>