New York-based health insurer startup Oscar Health is teaming up with Misfit Wearables to get more of its 16,000 members moving. As part of the deal, each Oscar member will get a free Misfit Flash tracker and the opportunity to earn up to $20 a month in Amazon.com credit by meeting step goals.
The partnership means Misfit gets exposure for its newest wearable on a few thousand New York wrists, while Oscar hopefully lowers the healthcare costs of its members and continue to differentiate itself as an innovative player in the insurance market.
The two companies will integrate their mobile apps as well. Oscar members will be able to see the step and activity data from the Misfit Flash on Misfit’s app, but will have to transmit that data to Oscar’s mobile app in order to get paid. Members will earn one dollar per day that they meet their personalized fitness goals for a maximum of $20 per month. Keep reading>>