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The growth rate of health and fitness apps intended for use by consumers continues to accelerate. The number of health-related apps that launched over the course of the past year has exceeded MobiHealthNews' own bullish predictions, which we included in our July 2011 consumer apps report. Despite challenges around regulation, discoverability, and proving efficacy, health apps have shown no signs of slowing down to date.

This report includes an analysis of almost three years worth of data culled from Apple's AppStore. As of April 2012 there are already more than 13,600 iPhone health and fitness apps available for consumers. MobiHealthNews' Analysis of Consumer Health Apps 2012 is an exclusive look at the types of health and fitness apps currently available in the AppStore.

How quickly are each of these subcategories of apps growing? What is the average pricepoint of each? How has the world of health and medical apps changed over the past 30 months? Which types of apps have seen the most growth? The least? Where is there the most competition? Which types of apps does the AppStore have too many of? According to Apple's ranking system of Top 1000 apps in its Health category and the Top 1000 apps in its Medical category – which kinds of apps have proven to be most successful to date? This report answers these questions and many more.

MobiHealthNews breaks down the consumer market for iPhone health apps into 80 different subcategories, which we have been tracking for close to three years. Join the thousands of other healthcare industry executives who have benefitted from MobiHealthNews' research and purchase your copy of An Analysis of Consumer Health Apps for Apple's iPhone 2012 today! CLICK HERE TO PURCHASE!

Including over 40 charts and graphs!

Publish date: July 11, 2012

Page count: 52

Table of Contents:


Introduction......................................1

Cardio Fitness Apps..........................6

Diet Apps.........................................12

Stress Apps......................................18

Strength Training Apps.....................22

Women's Health Apps.......................27

Mental Health Apps..........................31

Chronic Condition Apps...................34

Calculator Apps...............................37

Sleep Apps......................................40

Emergency Care Apps......................43

Smoking Cessation Apps..................46

Medication Adherence Apps.............49

Conclusion......................................52