Fitbit Flex

By Jonah Comstock May 13, 2015
Updated below with statement from Fitbit. A California man has filed a class action suit against Fitbit, alleging that the company's sleep tracking is inaccurate and constitutes false advertising. The timing of the suit, just days after the announcement of Fitbit's plans for an IPO, is suspect, but the premise of the case is important. James Brickman, who bought a Fitbit Flex in 2013, doesn't...
By Aditi Pai February 11, 2015
Activity tracking apps on smartphones are more accurate than fitness tracking wearables when it comes to step counts, according to a small study conducted by researchers at the University of Pennsylvania. Interestingly, the study found that clip-on pedometers were the most accurate. “Since step counts are such an important part of how these devices and apps measure physical activity, including...
By Brian Dolan October 20, 2014
Fitbit Force This week there's a new report about leaked details of an upcoming Fitbit device -- this is the third device that has leaked from Fitbit in recent weeks -- The Verge reports that the Fitbit Surge will cost about $250 and will offer GPS-enabled distance tracking, heart rate sensing, and call and text message notifications. That would make the Surge the first Fitbit with GPS and the...
By Brian Dolan September 29, 2014
In February Fitbit announced a voluntary recall of its newest activity tracking device, the Fitbit Force, after a number of users complained of skin irritation from the wristworn device. According to a report in The New York Times, in a few weeks time a government agency, The Consumer Product Safety Commission is set to send its findings from an investigation into rashes stemming from another...
By Jonah Comstock July 15, 2014
The corporate wellness market is an increasingly big opportunity for activity trackers like Fitbit, but data is just now starting to come in about how much those programs really help corporations. According to a recent story in Citeworld, however, one company, San Francisco-based Appirio, has saved $280,000 in annual insurance payments by implementing a wellness program using Fitbits....
By Jonah Comstock June 30, 2014
The updated Fitbit app tracks frequency of exercise on a calendar. Fitbit has announced a major update to its iOS app, which will be accessible to users of the Fitbit Flex, Fitbit One, and Fitbit Zip devices. The app update adds two new feature sets to Fitbit's app: MobileRun, which will add a number of capabilities for runners, and enhanced food logging tools, including one that integrates...
By Aditi Pai June 6, 2014
Pasadena, California-based Stir, maker of the Stir Kinetic Desk, has announced integration with Fitbit's devices that have display screens -- the Fitbit Flex, Fitbit One and Fitbit Zip. Stir retails for $3,890. The desk moves up and down as it learns from the user's behavior. Users can command the desk to move by tapping on a touchscreen sensor in the corner of the desk. Throughout the day, Stir...
By Brian Dolan January 8, 2014
According to a recent report from the NPD Group, San Francisco-based Fitbit shipped 67 percent of all activity tracking devices in 2013. The company's devices also accounted for 77 percent of the "full body activity trackers" shipped during the five weeks leading up to Christmas. That's up from about 60 percent for 2012's holiday season, according to Fitbit. NPD also estimated that the digital...
By Aditi Pai October 4, 2013
Fitbit is getting ready to release yet another fitness device, the Fitbit Force, according to a report from The Verge. This new device builds on the Fitbit Flex and will be the more expensive option when launched. The rumored device has a built in altimeter to measure altitude, which would improve its stair climber metric. The device also has watch functionality. This was the second big...
By Jonah Comstock September 11, 2013
Virgin HealthMiles has added Fitbit integration to its online employee health offering. The Framingham-based Richard Branson company recently announced that it would offer its program to family members of subscribed employees for free. Now those employees and family members who use Fitbit activity trackers and weight scales will be able to connect those devices to their Virgin HealthMiles...

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