Fooducate

By Aditi Pai October 13, 2015
San Carlos-based ShopWell, which offers a nutrition app, raised $3.4 million in a round led by Finistere Ventures, with participation from Fairhaven Capital, Munich Venture Partners, S2G Ventures, and ATA Ventures. This brings the company's total funding to about $11.4 million. The company has developed an app that suggests healthier options to users as they shop for food. The program scores ...
By Aditi Pai August 14, 2013
When Weight Watchers held its second quarter meeting, Chief Financial Officer Nicholas Hotchkin addressed the company's declining earnings, accrediting some of the loss to the "sudden explosion of interest in free apps and activity monitors". While there are countless free apps that track diet and exercise, where are dieters turning to watch their weight? Weight Watchers claims it built its...
By Jonah Comstock December 18, 2012
Followers of mHealth should have learned by now not to be surprised by what health function your smartphone will serve next. Still and all, two new technologies are presenting a somewhat novel use case: scanning your food before you eat it. A recent proof-of-concept from UCLA turns your smartphone into a mobile lab that can test your food for a number of allergens, while a new commercial product...
By Brian Dolan April 9, 2012
Fooducate Are mobile health apps helping people become more aware about how healthy the food they at the grocery store is? A post over AdAge this week makes the case that this trend is on the up and up. AdAge reports that there are about 60,000 items in the average grocery store, which supposedly makes it difficult for consumers to compare how healthy different foods are: "The new mobile tools...