Nike Accelerator

By Jonah Comstock May 20, 2015
RunKeeper's current Spotify integration. Music streaming service Spotify made some unexpected health and fitness related announcements at its press event today, TechCrunch reports. The company's app will actually use the phone's accelerometer to detect the pace of a user's run and select music with a tempo to match. If the pace of the run changes, so will the song. The second part of the...
By Jonah Comstock April 22, 2014
Nike's FuelBand may be the first big failure of the wearable activity tracker market -- or the company may be pivoting into an emerging paradigm of software-based tracking, possibly related to the upcoming iWatch launch. Either way it seems a chapter is over in the life of a company that has been one of the longest running and most high profile companies in the mobile fitness and wellness space....
By Brian Dolan April 21, 2014
Over the past few days much has been written about Nike reportedly laying off a majority of its FuelBand engineering team -- a story that CNET exclusively broke late last week. According to the report, as many as 55 engineering employees of Nike's 70-person strong hardware team were let go or possibly recruited by other divisions within Nike. CNET also reported, citing anonymous sources, that...
By Jonah Comstock October 16, 2013
Nike made two big announcements recently, a new generation of the Nike+ FuelBand and the next "evolution" of the Nike TechStars accelerator, called the Nike Fuel Lab. The FuelBand SE is Nike's first major update to the FuelBand, which launched at the beginning of 2012. The device is very much an update, and only subtly modifies either the design or the philosophy of the Nike+ FuelBand. Notably,...
By Brian Dolan March 18, 2013
This week Nike announced the 10 startups that would enter the first Nike+ Accelerator, which the digital sport company is offering in partnership with accelerator network TechStars. As MobiHealthNews reported in December, Nike sought out startups that can leverage Nike+ technology and data to help people be more active. While Nike+ specifically calls its users “athletes”, the company also...
By Brian Dolan December 11, 2012
By most quantifiable measures Nike+ is the dominant digital fitness offering on the market today. The Nike+ ecosystem currently includes smartphone apps, simple accelerometer shoe inserts, pre-loaded software on the iPod Nano, and its latest addition, the wrist-worn Nike+ Fuel Band. While at least two third party apps are already leveraging Nike+ data from its (soon to open) APIs, Nike made a...

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