Nike+

By Jonah Comstock October 19, 2015
The Nike Training Club app Since Under Armour created its Connected Fitness platform with three major fitness app acquisitions, it has thrown down the gauntlet when it comes to owning online engagement and sales. Adidas made it clear in the summer, with its $240 million acquisition of Runtastic, that it was willing to play Under Armour's game. But what about Nike, the company that was the...
By Jonah Comstock August 18, 2015
In a rare interview with Outside Magazine, Jay Blahnik, Apple's director of fitness for health technologies, spoke about the Apple Watch's impact on users' fitness since it launched, the importance of the Stand ring, and how integration with third-party apps will change the game. Once third party Apple Watch apps are able to integrate with the Watch's sensors, Apple still doesn't want them to...
By Aditi Pai July 27, 2015
Nike and Apple have agreed to settle a class action lawsuit, first filed two years ago, that claimed the companies made misleading statements about the Nike+ FuelBand's ability to track calories, steps, and NikeFuel. The lawsuit also argued that there was a failure to honor the warranty terms for Nike+ FuelBand. Nike and Apple deny these allegations, but according to the settlement, in order to...
By Aditi Pai June 13, 2015
Of wearable fitness device makers, Fitbit spent the most on advertising its devices last year, investing $21.6 million, according to a recent report from Kantar Media. Garmin and Samsung were both not far behind Fitbit in advertising spend. Garmin spent $18.7 million and Samsung spent $11.6 million. After the top three spenders there's a significant drop in amount spent: Nike spent $3.2 million,...
By Jonah Comstock May 20, 2015
RunKeeper's current Spotify integration. Music streaming service Spotify made some unexpected health and fitness related announcements at its press event today, TechCrunch reports. The company's app will actually use the phone's accelerometer to detect the pace of a user's run and select music with a tempo to match. If the pace of the run changes, so will the song. The second part of the...
By Aditi Pai March 12, 2015
Apple has stopped selling a number of fitness tracking devices in its stores recently, including Withings Pulse O2 Activity Tracker, and, as Re/Code reported this morning, Jawbone Up24, Nike FuelBand SE, and Mio's wristworn heart rate tracker. Apple pulled the devices just about a month before it plans to launch its own activity tracker, the Apple Watch. Apple also no longer carries Misfit's...
By Aditi Pai March 6, 2015
Nike has announced that users of its Nike+ Running app will now be able to pull data from fitness devices made by Garmin, TomTom, Wahoo Fitness, and Netpulse. Users that own a Garmin, TomTom, Wahoo Fitness, or Netpulse device can download the Nike+ Running app and pair their device. Nike updated other features in the Nike+ Running app, which is available on iOS and Android devices. For iOS users...
By Jonah Comstock February 17, 2015
Nike has updated its Nike+ Fuel app for iOS for the first time since September, adding connectivity with Apple HealthKit, new social sharing features, and, in keeping with a recent fitness band trend, the option to eschew the Nike+ FuelBand hardware entirely and track movement via sensors embedded in the user's smartphone. The app has also dropped "Band" from its name, further distancing the...
By Aditi Pai February 11, 2015
Activity tracking apps on smartphones are more accurate than fitness tracking wearables when it comes to step counts, according to a small study conducted by researchers at the University of Pennsylvania. Interestingly, the study found that clip-on pedometers were the most accurate. “Since step counts are such an important part of how these devices and apps measure physical activity, including...
By Jonah Comstock October 27, 2014
When Nike reportedly laid off most of its Fuelband engineering team in April, it seemed like the end of Nike's independent association with wearables, despite an official statement saying they would support the device "for the foreseeable future." But many, including MobiHealthNews, predicted that Nike's next move in the wearable space would be an even stronger partnership with long-time ally...

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