Yesterday morning medical messaging company Medici announced that it would be acquiring fellow health communication platform DocbookMD for an undisclosed sum. As part of the deal Medici will now take control or DocbookMD’s technical assets, employees and customer contracts.
Both Medici and DocbookMD are Austin, Texas-based and focus on medical communications. DocbookMD, which was founded in 2008, helps facilitate clinician-to-clinician messaging. Medici, on the other hand, has been focusing on provider-to-patient communication. Medici also offers in-app billing, e-prescribing prescriptions and e-referrals, according to a statement released by the company. The app allows patients and caregivers to connect with providers, including with primary care, mental health and even veterinary services.
“Our teams have been very easy to integrate thus far because we have the same mission of empowering doctors and making their lives easier,” Clinton Phillips, CEO and founder of Medici, wrote in an email to MobiHealthNews. “We now sit in the same office and are planning our roadmap for the next year to ensure we firstly support and grow the doctors we have on our respective platforms, and then figure out how we can bring them together in a way that all of our doctors appreciate.”
What’s the impact
The new deal is expected to help expand Medici’s reach and offer more services to providers.
“The acquisition will allow an exponential leap in value to doctors. Doctors already love the superb directories, secure messaging and notifications that DocBookMD offers,” Phillips said. “Medici will enable 15 additional features for doctors to now communicate with patients via chat, voice or video, group chat, and send one-way updates to all their patients. They can e-prescribe, integrate their EMR and charge patients when appropriate.”
What's the trend
Recently Medici has been raking in the funding. In June the company announced that it landed $22.4 million from executives coming form Citael, Dell, Publix, Starwood Capital and other unnamed investors.
At the time, Medici said that the $22.4 million would be used to help the company scale and potentially have a more global reach. The technology is already being used in the US and South Africa, where Phillips is originally from, but the company is still looking to expand to another three to five countries in the future.
Prior to this, Medici also raised $24.2 million from private investors in December of 2016.
On the record
“We are thrilled to see DocbookMD find a home at Medici, with its physician-centric technology that continues to push mobile health beyond secure messaging,” Tracey Haas, cofounder of DocbookMd, said in a statement. “We are excited to see how Medici and DocbookMD can help healthcare professionals better meet patient needs in this new era of medicine.”
