Eugene Borukhovich, COO of YourCoach, former global head of digital health at Bayer and cohost of the podcast "A Shot of Digital Health Therapy" joins HIMSSCast for a wide-ranging discussion about his career and his unique perspective on digital health and health innovation. Be sure to check out host Jonah Comstock's appearance on Eugene's podcast as well.
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Talking points:
- YourCoach: Applying digital health ideas to health coaching.
- How the business of YourCoach came together.
- Missing pieces in the healthcare picture.
- Eugene’s experience in pharma and how it set him up for the entrepreneur world.
- Doing things better versus doing better things.
- Lessons learned from the health accelerator space.
- Eugene’s book-in-progress "Hard Pill to Swallow."
- The health tech podcast experience.
- Eugene’s thoughts on the current funding boom.
- Thoughts about the term "patient engagement."
More about this episode:
YourCoach looks to employer space with new version of wellness platform
Bayer plans launch of U.S. accelerator focused on self-care markets
Digital health completes a record-breaking first quarter driven by mega deals
Hard Pill to Swallow on Substack