What makes a health app effective? How should we determine an app's efficacy or effectiveness? While these have long been questions put forth in mobile health discussions, answers have finally become more substantial.

Join MobiHealthNews and two other healthcare industry thought leaders for a complimentary webinar focused on the world of health and medical apps. We will present exclusive findings from our recent apps reports, which include an analysis of health and fitness apps published during the past three years.

What does the world of health-related apps look like today? How do the most effective health apps engaging users? Which apps have failed to get traction? Why? We'll explore these questions and many more.

We'll also hear from one leading health application developer who believes that health apps must be tethered to the healthcare system to be effective. Mobile communication platforms and the apps that run on them now enable an entirely new approach to reaching patients beyond the walls of a hospital or clinic. These emerging apps connect with legacy networks and systems to provide entirely new approaches to keeping people well at very low costs.

Bring your questions for a lively Q&A period to follow the presentations. Tune in Thursday, November 17th at 2PM EDT. Complimentary Registration Here!