To say that COVID-19 and recent social unrest have placed the economy in an unusual situation would be nothing short of an understatement. The past few months have seen tens of millions of Americans file for unemployment, businesses across the country shut down and tentatively resume services, major heated gatherings in the streets of major cities, and many policymakers still holding their breath...
The healthcare startup market has always had the unique challenge of selling its innovations almost exclusively to major businesses. Although recent years have seen a rise in digital health offerings focused on patient satisfaction, if not on selling their product directly to the consumer, the reality of the industry is that insurers, pharmacy benefit managers, large employers, health systems,...