The pleasure and pain of digital health go-to-market
The Achilles heel of digital health has always been the go-to-market strategy. Early digital health companies, to their credit, focused exclusively on solving problems for patients and providers. Their solutions were often effective, for example Omada, Big Health and Propeller Health [Disclosure: Hogg previously served as COO and CCO at ...
Propeller Health vets Chris Hogg, Joe Slavinsky and David Hubanks are looking to the telehealth space with the launch of Marley Medical, a virtual primary care company focused on chronic conditions.
The new company is coming onto the scene fueled by $9 million in seed funding. Julie Yoo, a general partner at Andreessen Horowitz, and Kristin Baker Spohn, a general partner at CRV, led the latest...
This is not a story about COVID-19, although COVID-19 is a key catalyst. This is the story of a new healthcare ecosystem, which will allow the development of new, diverse and creative healthcare experiences.
Today I can acquire a user on Facebook, give them access to physicians via partnership with Wheel, have medicines seamlessly shipped to their homes via Truepill [Editor's note: Hogg is a...