Fitbit has won the trademark infringement lawsuit case that UK-based Fitbug brought against it in March 2013, according to court documents posted last month. As it happens with cases like these, there were a number of claims and counterclaims, but the crucial blow to Fitbug's suit was that the company waited four and a half years -- too long -- to bring it to the court's attention.
"In this case...
Consumer wearable devices are a growing market. According to a recent report from Berg Insights, the category that includes fitness trackers, smart glasses, and smartwatches will have shipped 64 million units worldwide by the end of 2017, up from 8.3 million in 2012.
As the biggest consumer shopping season of the year begins, the fitness tracker arms race is heating up, and the longtime...
After nearly a year of waiting, UK-based Fitbug, the self-styled economy option in the fitness tracker space, launched the $49.99 Fitbug Orb, which it originally announced at CES in January.
The orb's form factor resembles that of the Misfit Shine, a small sphere with an optional wristband, lanyard, or clip allowing it to be worn in a number of different ways. The device tracks steps, aerobic...
By Jonah Comstock and Brian Dolan
Self-tracking, self-monitoring, and using smartphone peripherals to encourage health habits are emerging as big themes at this year's CES, getting coverage not just in the tech press, but also in mainstream outlets like CNN and the Wall Street Journal. While the big companies focus on filling in holes in their product lines and staying competitive with one...
