Health Hero co-founder and Rock Health mentor Geoffrey Clapp announced this week the launch of his new startup, Better, which is backed by The Mayo Clinic and The Social+Capital Fund, according to the demo he gave onstage at the Wall Street Journal's D:Mobile event in New York City. (Social+Capital has also funded Asthmapolis, Simplee, and Glooko.)
Clapp described Better as "the best way for you...
