A new report from Kantar Media estimates that the value of the health and fitness wearable technology market in Great Britain is between £225 million and £375 million, or $360 million to $601 million. They estimate 13.1 million British people will be using health and fitness wearables by 2015, more than double the 6.7 million people (or about 10 percent of the country) tracking metrics like steps...
Finland-based Protogeo released Moves 2.0, an iOS7-compatible update to its original all-day tracking iPhone app. While Moves has historically been a free app, the new version will be sold for an introductory rate of $1.99 and a full price, starting in December, of $2.99. Existing iOS app users who upgrade will not have to pay.
"We think that Moves 2.0 is a pretty significant update. The whole...
Fitness app maker Endomondo added a training feature to the premium version of its Endomondo Sports Tracker app. The company also raised the subscription price of its premium app.
Endomondo has long been a force in the fitness app world, claiming 18 million users and a platform accessible on a wide range of devices including Apple, Android, Blackberry and Windows Phone. The company has raised $3....
