Report Uncovers Significant Growth Opportunities for mHealth Apps in the Healthcare Enterprise Market
Cambridge, MA - November 22, 2010 – In its most recent report, mHealth in the Enterprise: Trends, Opportunities & Challenges, industry analyst firm Chilmark Research finds a market on the verge of explosive growth. While today the mHealth market opportunity in healthcare enterprises is less than $100M, the rapid evolution in mobile devices coupled with physician demand and the healthcare enterprise’s need to improve quality and efficiencies will drive the market to $1.7 billion by end of 2014. The report is the first of its kind to focus exclusively on current and future adoption trends for mHealth Apps by healthcare enterprises including forecasted growth for several application areas through 2014.
“Currently, 63% of physicians are using an mHealth App in the enterprise,” says Cora Sharma, lead analyst at Chilmark Research. “However, the majority of these are clinical reference Apps with no tie-in to an enterprise’s healthcare information systems (HIS).” Sharma goes on to state that “Physician adoption of mobile devices, including extremely rapid adoption of touchscreen tablets such as Apple’s iPad, will lead to equally rapid adoption and deployment of mHealth App solutions by these enterprises – not just to help them comply with meaningful use or to satisfy physician demands, but also in an effort to improve operational efficiencies and quality of care delivered.”
The report particularly focuses on the extent to which clinicians will continue to adopt the iPad and other fast-following touchscreen tablets – and the implications for mHealth Apps that will run on these devices. Notably, the larger screen size and high portability of these ‘companion devices’ provides the opportunity to move away from restricted smartphone feature sets, enabling physicians to use mHealth Apps with improved bidirectional data flow through a touch interface.
Through interviews with healthcare executives, large HIT vendors and best-of-breed vendors, and extensive secondary research, the report provides a concise review of mHealth Apps in the enterprise today with growth forecast through 2014. This information will prove crucial for vendors, healthcare executives, and investors, as well as any party wishing to understand this market more fully.
For more information on this report, please refer to www.chilmarkresearch.com/available-reports/
About Chilmark Research:
Concise, Relevant, Thought Provoking & Current define our research model.
Chilmark Research, is the leading industry analyst firm whose research focuses exclusively on healthcare IT adoption and market trends. Founded in 2007, the company is applying proven research methodologies to ascertain technology and market trends on behalf of its clients who have a stake in the healthcare sector including providers, insurers, employers, technology vendors, consultants and investors.
Contact:
John Moore, Managing Partner Chilmark Research Phone: +1.617.615.9344 john@chilmarkresearch.com
