Sponsored post by MobileSmith

Childbirth educators have long noticed an increasing number of expectant moms that sit in waiting rooms or classrooms and play on their iPads or smartphones. The amount of pregnancy-related information on the web can be overwhelming. Hundreds of pregnancy apps are available, but they offer limited and sometimes unreliable information. Who can your patients trust most for advice and education?

Offer your patients a branded pregnancy app tailored to their needs!

The value is tremendous:

• According to a 2012 Deloitte survey, even on a basic level of mobile adoption, patients already view their healthcare provider as the most trusted source of condition-specific education. Cater to their expectation!

• Your patients might find an app for tracking their contractions or illustrating the development of the baby… but it will offer no advice on post-partum or newborn care. You are the expert on what your patients need in an educational mobile app – own it!

• Once downloaded on their mobile devices, your branded pregnancy app becomes a powerful patient engagement tool. Push tailored messages, manage appointments, stream rich content, encourage social sharing, promote products and services - the possibilities are endless!

Using the MobileSmith Platform, Customized Communications has built a comprehensive pregnancy app that can be easily customized to your organization’s branding and patient demographics. The The Gift of Motherhood app was built for iPhone, Android and iPad without writing a line of code. Only days after its publication, it has received rave user reviews and is now slated for more exciting upgrades.

Attend our joint webinar: Building a Great Pregnancy App for Patient Engagement
Wednesday, January 29, 1 pm EST

We will offer the best tips on how to build, launch, and manage your own pregnancy app easily and at low cost. Sign up today!