How can digital and mobile technology transform the stationary bike experience to make it more like riding an actual bike? This is a question that a handful of digital health startups have tried to address recently, but London-based Zwift has a new approach: a stationary bike MMO, or massively multiplayer online game.
According to a report in the Wall Street Journal Digits blog, the company is ...
The gym may never be as crowded as it is in the weeks after people across the nation make New Year's resolutions to reach their fitness goals. While the plethora of activity trackers might make it easier for athletes to head outdoors for exercise, in some colder areas that might not be an option. This year though, several new digital health startups have launched that aim to offer users an...