Mad*Pow, a design agency with a specialization in healthcare design, has announced an agreement to acquire gamified exercise app HotSeat from context, the communications consulting firm owned by app creator Fran Melmed. The acquisition price was undisclosed.
“Mad*Pow sees the acquisition of HotSeat as an opportunity to bring an elegant solution to a complex problem,” Amy Cueva, founder and Chief...
Digital health upstart Darma has developed a cushion that aims to help people remember to maintain good posture when sitting down for long periods of time.
The cushion contains one millimeter-thick fiber optic sensors that sense the user's movements. The pillow also has embedded sensors that detect heart rate, stress level, and respiration. All of this information is sent to a companion app on...
Ben Sawyer
Motivating behavior change has long been one of the biggest challenges and opportunities in mobile health. One avenue for addressing that challenge is to take lessons from a field that doesn't suffer from any engagement problems: gaming. For the first year, the mHealth Summit 2012 featured a Games for Health pavilion, focused on companies using games and the lessons learned from...
