Massive Health, a closely watched Silicon Valley-based mobile health startup, launched its first iPhone app this morning. It's called The Eatery and it's a free app only available for iOS device users. The app joins the more than 1,300 diet related apps available in Apple's AppStore.
"You don't need a logbook. You don't need a calorie counter. You don't need to scan another barcode. The Eatery is...