QuitGuide

By  Aditi Pai 06:49 am November 11, 2014
Seattle-based behavior change company 2Morrow has launched an app, called SmartQuit, that aims to help smokers quit. 2Morrow partnered with the Fred Hutchinson Cancer Research Center to create the app. In October, 2Morrow published a randomized control trial of 196 participants and found that users of SmartQuit were 2.5 to 3 times more likely to quit than those who try to quit on their own. The...