One of the many rumors I heard prior to the HealthKit and Apple Watch reveal was that Apple was working on a new section of its iTunes store, like the AppStore, but instead of apps the company would begin selling health and fitness coaching programs or services. That never came to pass though.
Last week, however, an app launched to do just that.
Boston-based Change Collective offered up an iOS...
At startup accelerator Techstars' Boston demo day this week, three of the 12 companies showed off digital health-related products.
One startup, called Change Collective, is led by Ben Rubin, the former CTO and cofounder of defunct sleep monitor company Zeo. His new startup aims to help people make lasting, healthy changes to their lives.
"What we learned from what eventually became Change...