pharma reps

By  Brian Dolan 09:52 am April 29, 2014
Manhattan Research, a division of Decision Resources Group, released a few topline findings from its annual Taking the Pulse Global study this week, including that 80 percent of physicians in China now own or use smartphones for professional purposes. That puts China's doctors almost on par with those in the US in terms of smartphone usage. The study also found that now more than 75 percent of...
By  Brian Dolan 10:58 am July 26, 2011
According to a new survey from Manhattan Research, 45 percent of "ePharma" physicians would like to access pharma product information on their smartphone or iPad, according to firm's ePharma Physician v11.0 study. The study sampled the 87 percent of US physicians whom the firm calls ePharma Physicians, or those who use digital channels for communication with pharma reps and resources. That means...