Former Wired executive editor Thomas Goetz and Matt Mohebbi, a former Google engineer, have teamed up to launch the drug-focused digital health startup Iodine, which Goetz unveiled this week at the Health 2.0 event in Santa Clara, California.
"There’s a massive amount of search traffic on medications," Goetz told MobiHealthNews. "People use the internet for health decisions as much as they use it...
This week Aetna added two more mobile health app developers as partners. One is now a part of its CarePass Sync Platform, which is where it has nestled iTriage -- the startup it acquired last year -- as it continues to build up its ACO strategy. MapMyFitness, a fitness app developer that has a number of apps and more than 9 million users, now integrates with CarePass. Meanwhile, GoodRx -- a cost...