Citing his experience at AOL, Co-Founder Steve Case told attendees at the mHealth Summit this week that entrepreneurs in new markets typically will experience three phases as a newer field like digital health matures: hype, hope, and happiness.
Hype, of course, is one of the first phases when most everyone is excited about the potential, but "revolutions happen in an evolutionary" way, Case said...
Health gamification app developers, you may have met your match. You probably already knew the couch potato was your biggest challenge. But now the stakes have been raised.
The other night, I was watching TV and this commercial came on: (Watch here).
That's right, there's an app, called Viggle, that rewards people for sitting on their rear ends and "checking in" to their favorite shows. Users get...
