Continua Health Alliance adds another company: ZeroG Wireless has joined the Continua Health Alliance. The company's low power "Wi-Fi I/O" solutions is targeting embedded systems, including "microcontroller-based systems that have limited processing power, few memory resources, and minimal or no operating systems," the company stated in a release. More

NetMotion Wireless has promoted two executives from within: As VP of technical sales and support, Matthew Scott will now lead all customer-facing technical sales teams for the company. As VP of business development, Rob Mattson will now be responsible for the indirect go-to-market strategy and the development of new strategic relationships, the company announced in a release. NetMotion's Mobile XE solution is targeted for the healthcare industry (among others) because it enables mobile workers to maintain secure connections to applications as they move through wireless coverage gaps or across various networks. More

Men's Health get mobile: Want to understand how mobile marketers can leverage mobile apps? Men's Health Magazine may be one app developer that is beginning to figure it out, according to this report from Advertising Week. The health magazine has a couple of mobile apps, but the most popular one it has created is a fitness-related iPhone app that helps users customize their weight lifting workouts at the gym. More