After Under Armour acquired MapMyFitness for $150 million last November, both companies more or less said that it would be "business as usual" post-acquisition, with MapMyFitness and Under Armour continuing to operate as they had before. At a talk at the HxRefactored event in Brooklyn this week, MapMyFitness co-founder and VP of Innovation Strategy Kevin Callahan shared some insights into how the...
The BodyMedia Core 2 Armband, with "jewelry-like" customization.
This weekend at the Consumer Electronics Show (CES) in Las Vegas, BodyMedia announced the Core 2 Armband, a smaller, more streamlined version of the company's wearable tracker.
Although the Core 2 (about the size of an iPod Nano) is considerably smaller than the existing FIT armband, lately famous for its use on the newest season...
Jawbone, a company known for fashion-minded Bluetooth headsets and iPod speakers, has announced the launch of UP, a durable, water-resistant bracelet that feeds a companion app with sleep and activity data. Sound familiar? It should. This is actually the second launch for UP, which made headlines when it was announced in July 2011, and sold hundreds of thousands of units on Black Friday of last...
Last week 13-year-old wearable health tracking device company BodyMedia formally served Basis Science, a startup working to bring its wearable tracking device to market, with a lawsuit that claims Basis' offering infringes on six patents held by BodyMedia in more than 100 ways. Basis filed its response and counterclaims within days.
I had a chance to discuss the suit with the CEO of BodyMedia,...
