Money is a motivator. Recently, digital health companies have starting to tap into blockchain-backed cryptocurrency as a way to motivate users to workout, take medication and stay sober. Most of the currencies can be cashed-in for goods like workout gear, or a paid service the platform offers like coaching. Other companies are also using the digital currency as an incentive for patients to...
As Bitcoin and other cryptocurrencies take off in a gold rush-like fashion, players in the digital health field have jumped on board the cryptocurrency wagon. Some companies, like Nobel Prize contender George Church’s brainchild Nebula, are finding ways for the consumer to monetize their personal genetic data. Still others are using the digital currency in more traditional ways, like...
